About SERHANT

About SERHANT.

The world didn’t need another real estate brokerage. It needed something different. Something more. It needed something with the imagination and insight to upend a broken model. structure that empowers instead of extinguishes the unique potential in each of us. collection of like minds that understand the potential of technology and building lasting connections. Brokerage 3.0 that makes no apologies for making the old guard uncomfortable.

As a company born in the chaos of a global pandemic, where others saw stumbling blocks, we saw stepping stones. Built on the success of being the #1 ranked sales team in New York City, SERHANT. is the first Brokerage 3.0 of its kind.

Moving our agents, clients, partners, and staff forward with novel media, technology, and educational tools:

SERHANT. S.MPLE A revolutionary disruption in sales technology and workflow.
SERHANT. Studios Award-winning film-quality content and media production.
SERHANT. ID Lab World class branding and marketing services.
SERHANT. New Dev The record-setting new construction division that developers love.
SERHANT. ADX Unparalleled listing exposure and tech-powered solutions for all.


SELL IT Agent resources, trainings, and 1-1 Coaching that inspires, connects, and informs.

We know that potential is in everything and everyone. But to spot what’s hidden in plain sight, latent, or undiscovered in a person, property, or even an entire industry, we need to look at the world differently. And seizing that potential takes something more. At SERHANT., we rely on creativity, camaraderie, grit, and optimism. We have a healthy disregard for the status quo, and, above all, we are relentless in the pursuit of what’s possible.

Our Founder & CEO

Ryan Matthew Serhant is one of the most successful and well-known real estate brokers in the world with over $14B in lifetime sales. After spending a decade leading one of New York City’s top-ranked — and most disruptive — real estate teams to over $4B in sales, he founded SERHANT., a brokerage driving success through innovative content, technology, and amplification. In addition to his work in real estate, Ryan is an entrepreneur, producer, public speaker, bestselling author, and star of multiple BRAVO TV shows as well as the top-rated NETFLIX series Owning Manhattan, focused on SERHANT. and released in June of 2024 to worldwide critical acclaim. Owning Manhattan returned for its highly anticipated Season 2 on December 5th 2025, once again receiving critical acclaim.

What Clients Are Saying

For my first time going through the processing of selling and buying a home, it was seamless thanks to Jenifer. It was not an easy decision to make to sell my family home but Jenifer really guided me through the process and even presented the pros and cons. She was helpful and knowledgeable and very transparent. She always made herself available to any questions or concerns I had and was quick to respond and give feedback. She was very hands on during the process and went above and beyond. Even when looking for a home she was patient and helpful...
A. Bickham
Jenifer was a very patient and informative. She provided details in the simplistic form to ensure I understood everything I was signing and hearing. Never made me feel like I should know something already. She summaries the information so that you don’t feel overwhelmed with the million of emails, things to sign and appointments. She did great with organization of dates, scheduling and calendar invites. This is my second home purchase and makes me wish I had her. I missed a lot of information and the experience was not a great first impression of home purchasing...
Hodge
Jen did an incredible job marketing and selling our home. She ensured we understood everything throughout the process and we sold faster than expected. Highly recommended!
T. Jones
Jenifer was the ultimate professional and expert while taking us through selling our property to ultimately downsize as newly empty nesters… Jenifer’s high level of attention to detail and concierge white glove service made our experience first class and smooth… she helped us sell our multi million dollar property and purchase our new home simultaneously… We would absolutely go with Jenifer again and highly recommend her to anyone selling or buying a property!!
TL
It feels surreal and a bit difficult to really breathe easy! Jenifer, thank you, for giving us our lives back. There hasn’t been an instant when we questioned our decision to be represented by you. You are truly a star in so many ways. Our only regret is that we didn’t know about you a year ago
P. Schweiger