The world didn’t need another real estate brokerage. It needed something different. Something more. It needed something with the imagination and insight to upend a broken model. A structure that empowers instead of extinguishes the unique potential in each of us. A collection of like minds that understand the potential of technology and building lasting connections. A Brokerage 3.0 that makes no apologies for making the old guard uncomfortable.
As a company born in the chaos of a global pandemic, where others saw stumbling blocks, we saw stepping stones. Built on the success of being the #1 ranked sales team in New York City, SERHANT. is the first Brokerage 3.0 of its kind.
Moving our agents, clients, partners, and staff forward with novel media, technology, and educational tools:
SERHANT. S.MPLE A revolutionary disruption in sales technology and workflow.
SERHANT. Studios Award-winning film-quality content and media production.
SERHANT. ID Lab World class branding and marketing services.
SERHANT. New Dev The record-setting new construction division that developers love.
SERHANT. ADX Unparalleled listing exposure and tech-powered solutions for all.
SELL IT Agent resources, trainings, and 1-1 Coaching that inspires, connects, and informs.
We know that potential is in everything and everyone. But to spot what’s hidden in plain sight, latent, or undiscovered in a person, property, or even an entire industry, we need to look at the world differently. And seizing that potential takes something more. At SERHANT., we rely on creativity, camaraderie, grit, and optimism. We have a healthy disregard for the status quo, and, above all, we are relentless in the pursuit of what’s possible.
Ryan Matthew Serhant is one of the most successful and well-known real estate brokers in the world with over $14B in lifetime sales. After spending a decade leading one of New York City’s top-ranked — and most disruptive — real estate teams to over $4B in sales, he founded SERHANT., a brokerage driving success through innovative content, technology, and amplification. In addition to his work in real estate, Ryan is an entrepreneur, producer, public speaker, bestselling author, and star of multiple BRAVO TV shows as well as the top-rated NETFLIX series Owning Manhattan, focused on SERHANT. and released in June of 2024 to worldwide critical acclaim. Owning Manhattan returned for its highly anticipated Season 2 on December 5th 2025, once again receiving critical acclaim.